Longwoods Blog
FACTS AND STATS
About 75% of workers at U.S. healthcare provider organizations use social media tools for professional purposes, according to a survey by Frost & Sullivan and the Institute for Health Technology Transformation. The survey was conducted between April and May 2011.
The researchers interviewed 63 individuals working at different healthcare provider institutions. Of the survey respondents: 42 worked at private or public hospitals, 11 worked at various patient care settings and 10 worked at physician offices. In addition, 33% of respondents were IT professionals, 13% were administrators, 7% were physicians and 6% were other healthcare professionals.
Of the respondents who reported using social media for professional purposes 74% said social networking sites such as Facebook and Twitter are the most popular types of social media used for professional reasons and one-third said they are required to use social media as part of their professional duties. According to the survey, the most popular reasons for using social media tools were related to brand awareness, business development and marketing.
The survey also found that 60% of organizations say their social media use met or exceeded institutional expectations and 38% of institutions use dedicated staff for their social media campaigns. Nineteen percent of institutions use external parties to manage social media communication. At the same time, 33% of institutions do not allow employees to access social media, mostly because of security issues and concerns about productivity.
Source: Social Media Use in U.S. Healthcare Provider Institutions: Insights from Frost & Sullivan and iHT2 Survey
Date: August 30, 2011
PRE-PRINT FROM ELECTRONICHEALTHCARE
A Comparison of National Health Data Interoperability Approaches in Taiwan, Denmark and Canada
Mu-Hsing Kuo, Andre Kushniruk and Elizabeth Borycki
[Pre-print from ElectronicHealthcare, Volume 10, Number 2. Made available for two weeks.]
AROUND THE WORLD
EU: New Health Portal to Serve as One-stop Shop for Cancer-related Information
Macedonia: Electronic Waiting Lists to Raise Transparency in Hospital Timetables
Sweden: The City of Malmö Improves Efficiency of Home Care Services
Scotland Publishes New eHealth Strategy
NEWS FROM CANADA
Infoway Announces Clinical Council
TRENDS
HIMSS Davies Awards Winners: Leading Quality, Improved Patient Care
MU Researchers Use New Video Gaming Technology to Detect Illness, Prevent Falls in Older Adults
INDUSTRY SPEAK
Carefx and IBM to Provide Hospitals across Denmark with Real-Time Clinical Portals
InterSystems Takes Healthcare IT Leadership Position in France
CANADIAN MARKET RESEARCH
Access up-to-date market intelligence on the Canadian healthcare IT landscape based on data from the HIMSS Analytics Canadian DatabaseSM. Research that can help healthcare IT vendors and consultants expand into the Canadian market and become more competitive in the space. ITAC members receive a 15% discount.
For more information click here
INFOWAY UPDATE
Find Out What’s New and Happening at Canada Health Infoway
WORTH NOTING
PIPA Conference 2011 (Vancouver, Canada)
Global E-Health Forum (Hamburg, Germany)
83rd AHIMA Convention & Exhibit
Know. Learn. Implement.
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This entry was posted on Wednesday, September 14th, 2011 at 12:00 pm and is filed under Longwoods Online.